Business Challenge: A leading solar panels manufacturer, wanted to understand the potential market opportunities for its Crystalline Solar Cell products in America.
Situation
The client wanted to utilize emerging market opportunities in America for its crystalline solar cell products. The client was looking for advisory services for complete market assessment and develop marketing strategies.
Approach
We conducted a detailed market assessment to understand quantify the demand for client’s products and obtaining qualitative insights specific to market structure and trends. We also conducted end-user segment analysis to obtain insights specific to emerging requirements.
Impact
The client was able to gain insights on critical factors to decide on their decision to enter the American market. They were also able to devise go-to-market strategy and route to entry in the market and shortlist potential business partners.
The client was able to gain insights on critical factors to decide on their decision to enter the American market. They were also able to devise go-to-market strategy and route to entry in the market and shortlist potential business partners.
