Business Challenge
A leading client in the chemical companies space wanted to understand the potential for its Dried Magnesium Sulfate Market in China.
Situation
The client in the chemical companies space wanted to understand the market potential and reformulate its business strategies by obtaining insights specific to its Dried Magnesium Sulfate Market in China.
Approach
We conducted an in-depth market assessment covering market segments & size, value chain, potential distribution channels, and end-user segments. We also shortlisted potential end-user segments and obtained insights specific to their emerging requirements.
Impact
The client was able to gain an in-depth understanding of market dynamics and critical factors such as purchase criteria, buyer preferences, and requirements. They were also able to develop an understanding of the distribution network to evaluate the available options.