Business Challenge
A leading US-based conveyor belt manufacturer wanted to identify the reasons for the decline of its business in America.
Situation
The client was affected by a decline in market share in America and wanted to regain its momentum. The company was looking for strategic consulting services to improve its market position.
Approach
We determined the key factors to improve the company’s market position (capacity utilization, investment options, consumption forecast, etc.) by conducting interviews and discussions with industry experts.
Impact
Based on our insights, the client gained detailed insights on the demographics and competitive environment of the Conveyor Belt market in Latin America. It also gained an understanding of the market attractiveness of its product offerings.