Business Challenge
A leading transportation company wanted to understand the landscape and market analysis for the UK road transportation market.
Situation
The client wanted to frame a market entry strategy and expand its existing market share by forecasting the developments in the transportation market space and identify existing competitors and potential partners in the transport business.
Approach
We provided a detailed and accurate market analysis study and forecast of the road transport market for 5 year outlook period and conducted a comprehensive analysis on areas such as principal stakeholders, influencers, road safety spend, Govt. regulations, etc.
Impact
The client was able to identify promising markets to penetrate and improve current market share volume and to understand the projected trends in technology developments, road safety expenditure, demand in road safety training, etc. which helped them gain a competitive edge.